Head of Marketing

Posted 15 April 2022
Salary 20-25k AED p/m & benefits
LocationDubai
Job type Permanent
Discipline Digital Marketing, Social & Content
Contact NameChelyn de Graaf

Job description

We have partnered up with one of the leading fitness groups here in Dubai who offer high impactful and energetic group exercise classes ranging from boxing to barre classes.  
This business already has one of the strongest social media followings in the UAE and is now looking to expand this with an out the box thinking creative Head of Marketing to take the lead on all their social media platforms.

If you come from a hospitality and retail background and you are a high-energy, creative individual with a love of the fitness environment then this is for you!

Responsibilities

- Build marketing plans and budgets for the smooth operation of marketing campaigns.
- Prepare social media marketing campaigns and strategize them such that they align with the business objectives.
- Create and monitor an advertisement on various platforms keeping the business vision aligned.
- Monitor the team goals and their execution keenly.
- Ensure that the website, promotional material, and marketing campaign strategy are updated on a regular basis.
- Prepare a monthly marketing budget. 
- Create monthly reports for the marketing department.
- Identify opportunities to reach new market segments and expand market share.
- Research the latest marketing strategies and excel in marketing endeavours competitively.

Requirements

- BSc or MSc degree in Marketing or relevant field.
- Proven 5+ years of experience as Head of Marketing, Marketing Manager, Director of Marketing or a similar role.
- Professional Certifications such as PCM, Digital Marketing, Integrated Marketing 360, etc will be preferred.
- Hands-on experience in prolific marketing campaigns.
- Outstanding knowledge of web analytics and Google Ads.
- Outstanding ability to plan and manage budgets.
- Ability to quickly prioritize and assign tasks
- Excellent leadership and project management skills.
- Good oral and written communication skills.
- Strong analytical skills.
- Attention to detail.